Ich bin Philipp Krueger — Co-CEO und Projektleiter bei foobar Agency. Ich sorge dafür, dass Commerce-Projekte nicht nur starten, sondern ankommen.
Wenn euer eCommerce läuft wie geplant — prima, ihr braucht uns nicht.
Wenn nicht: Kommt an Stand 37, Halle 1 vorbei. Erstes Gespräch, zehn Minuten. Kein Pitch. Ehrliches Feedback.
Since 2019, foobar Agency has accompanied porta Möbel on its path to digital market leadership: from legacy analysis via incremental headless commerce to a full composable commerce architecture on MACH principles.
From targeted search optimization with Algolia to a full Next.js storefront on Spryker Commerce: foobar Agency partners with Segmüller as a long-term commerce partner – from first migration to ongoing development.
HUK Autoservice wanted to build a digital workshop network as an internal start-up – without a development team. foobar Agency co-created the platform and launched the MVP with 460 workshops in 5 months.
Philipp Krueger spricht mit Philipp Hoffschild (porta Möbel) und Alexander Rose (ABUS) darüber, warum die Plattformwahl über Erfolg oder Scheitern entscheidet — und was beide Unternehmen dabei gelernt haben.
Mittwoch, 24. Juni · 10–11 Uhr · Raum 9, 1. Stock
The numbers are striking—and sobering. According to commercetools data, 64 percent of B2B eCommerce projects in the DACH region fail or stall before reaching their goals. The culprit: not technology.
A B2B e-commerce project is not simply a website revamp. It is a strategic investment in your sales infrastructure. Choosing the wrong agency will cost you not just money, but years.
67 Prozent der B2B-Einkäufer wollen laut Gartner gar nicht mehr mit einem Verkäufer sprechen. Gleichzeitig laufen Bestellungen im Maschinenbau noch per E-Mail…
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