14 min

K5 Future Retail: Five Theses Shaping Retail in 2025

This episode was recorded in German. YouTube may offer a dubbed audio track.

K5 Future Retail: Fünf Thesen, die den Handel 2025 prägen – Video

Show Notes

Five fresh theses from the K5 Future Retail Conference, and together we look at what they mean for eCommerce in the DACH region. From "we lost sight of the customer" to "speed beats strategy": I put them into context, add my perspective and invite you to think along.

Watch the original talks (in German)
Karo: https://mediathek.k5.de/video/k5-thesen-2025-karo-junker-de-neui/
Kristina: https://mediathek.k5.de/video/k5-thesen-2025-kristina-mertens/
Stefan: https://mediathek.k5.de/video/k5-thesen-2025-stefan-wenzel/
Johannes: https://mediathek.k5.de/video/k5-thesen-2025-johannes-altmann/
My own K5 talk: https://mediathek.k5.de/video/von-daten-zu-umsatz-wie-haendler-mit-ki-bares-geld-verdienen/

More discussion on LinkedIn: https://www.linkedin.com/in/philippkrueger/

#eCommerce #K5 #Retail #DigitalCommerce #CustomerExperience #ContentMarketing #Agile #Strategy #ItDepends

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K5 Future Retail: Five Theses Shaping Retail in 2025 | foobar Agency