Insights and outlooks from the foobar universe

The global B2B eCommerce market is heading for $36 trillion. But AI is accelerating the gap between digital leaders and those falling behind. What this means for your business — and how to act now.

AI in eCommerce is still in its infancy: The eCeLLM research project shows how models could soon combine product recognition, search, and customer service—and why composability is the key lever for this.

A direct comparison of two leading headless eCommerce platforms. We demonstrate how architecture, flexibility, costs, and time-to-market differ, and which solution suits your growth targets.

To stay ahead in a changing digital landscape, porta Möbel partnered with foobar Agency to modernize its eCommerce search experience. Within just 8 weeks, the team replaced a costly and maintenance-heavy search solution with Google Vertex AI Search for Retail — cutting costs, boosting efficiency, and improving the customer experience. The project marks another milestone in porta’s long-term transformation journey, built on composable architecture and innovation-driven growth.

Choosing the right architecture for your software product can be challenging. Microservices promise flexibility and scalability but introduce complexity and overhead. Monoliths, on the other hand, are often easier to manage but are perceived as rigid and difficult to scale. But what if there’s a middle ground? In this article, you’ll learn why the decision isn’t just about Monolith vs. Microservices but how a Loosely Coupled Monolith can combine the best of both worlds. Discover how to enhance scalability, flexibility, and maintainability—without falling into the Distributed Monolith trap. 👉 Read now to find out which architecture is the best fit for your project!

Support for SAP Commerce (On-Premise) will end in 2026, creating an urgent need for action for businesses still relying on this solution. In this blog post, we explore the risks of delaying, the available alternatives, and how to design a strategic migration plan. Now is the perfect time to future-proof your eCommerce platform—whether by moving to the cloud, adopting a composable commerce architecture, or other modern approaches. Learn how to transition efficiently and secure a competitive edge!

Discover how to optimize your checkout funnel to increase conversions. Our blog post provides actionable tips to enhance user-friendliness, build trust, expand payment options, and more. Learn why a streamlined checkout process is essential for boosting sales and customer satisfaction. Plus, explore our exclusive Checkout Funnel Fitness Check offer for tailored industry benchmarking and optimization solutions from foobar Agency.

Discover ten key statistics shaping the future of customer experience and learn actionable tips to leverage these insights. From personalization and website speed to the impact of customer reviews and the importance of AI, this blog post provides valuable information to help your business thrive in a competitive market.

In today's digital world, implementing eCommerce systems efficiently is crucial for success. This article guides you through the steps to execute your eCommerce implementation strategy effectively, from initial vision to full implementation. Learn how a well-thought-out strategy and the right technology can make a significant difference and positively impact your business.