Cyberport

Cyberport faced a critical challenge that jeopardized its ability to capitalize on its market position: its existing search functionality was no longer meeting customer expectations. The outdated search engine struggled with accuracy and speed, leaving potential revenue untapped. Conversion rates fell below target levels, and the lack of advanced merchandising capabilities limited Cyberport’s ability to drive sales strategically. These challenges resulted in missed opportunities to deliver a seamless customer experience, which is essential in the competitive electronics retail sector.

The objective was to implement a state-of-the-art search solution that would not only elevate the customer experience but also drive tangible business results. This required a comprehensive approach: integrating Algolia as the core search engine, designing a modern and intuitive interface, and enabling Cyberport’s internal teams to harness the full potential of the new system. The overarching goal was clear: to improve conversion rates, enhance merchandising capabilities, and establish a scalable foundation for long-term growth.